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Zoopla, the UK property platform, has reported a return to statutory profitability in its accounts for the year ended 31 December 2025, according to the company’s FY25 statutory accounts.
The company said revenue stood at £83.2m, against £84.2m the previous year, as it completed a rationalisation of non core products. Zoopla reported a profit of £20.7m and an operating margin of 16%, which it said reflects investment in platform development and future growth.
Homeowner growth
The number of homeowners tracking the value of their property on Zoopla grew by 39% in FY25 to 5.4 million, a figure the company said has since risen to 6.4 million. Zoopla said seven in ten consumers now think of the platform first for home valuations, compared with less than half for its nearest competitor.
The company said valuation leads sent to estate agents grew 25% year on year to the end of the first quarter of 2026, and that Prospect Plus, its product linking high intent homeowners with estate agents, converts 43% of its prospects into listings. New homes buyer leads grew 19% year on year over the same period, which Zoopla attributed to investment in housebuilder products and an improved experience for high intent audiences.
Zoopla said housebuilders currently put just 10% of their marketing budgets into online platforms, compared with more than 70% for estate agents, which it described as a sign of opportunity in that market. The company also said its revenues grew 9% year on year to the end of the first quarter of 2026.
AI investment
Zoopla said it has signed an enterprise agreement with OpenAI, giving it access to frontier models, tooling and solution architecture expertise. The company said this builds on two years of work rebuilding its platform and data infrastructure, and that its AI applications draw on proprietary data from its homeowner base, including search and intent signals, equity positions and valuation history.
Paul Whitehead, chief executive officer of Zoopla, commented: “Our strategy is working, which you can see in what we are delivering for our partners, building on the foundational work of the past 18 months.”
He added: “Zoopla’s unique and proprietary homeowner data gives us an excellent foundation upon which to deliver future growth.”